BACK TO ARTICLES
Feb 2025

The Top 5 Secrets for Engaging Medicare Advantage Members with Digital Health

Eric Makhni, MD, MBA
Orthopedic Surgeon, Value-Based Health Care Expert
CEO and Co-Founder of Protera Health
Email Author

How Protera Health is Transforming Member Engagement in Medicare Advantage Plans

Engaging Medicare Advantage members in digital health programs is a challenge many health plans face. Without meaningful engagement, these programs fail to deliver the outcomes needed to reduce ER utilization, lower costs, and improve patient well-being. So, how do we solve this?

At Protera Health, we’ve developed a fully digital solution that successfully drives high engagement and real clinical improvements for Medicare Advantage members. The secret? Here are our top 5 secrets to success.

In our latest video, Dr. Eric Makhni shares five essential strategies for engaging Medicare Advantage members through digital health, leading to better patient outcomes and lower costs for health plans.

The Five Pillars of Successful Engagement

  1. Human-first approach – Real care teams, not just AI, drive long-term engagement.
  2. Multi-channel engagement – Telehealth, web portals, newsletters, and webinars keep members engaged.
  3. Data sharing – Showing members their progress boosts motivation and adherence.
  4. Web portal over mobile apps – A flexible, user-friendly approach ensures accessibility across devices.
  5. Family involvement – Engaging caregivers improves participation and support.

Watch the full video to learn how Protera Health is revolutionizing digital engagement for Medicare Advantage members!

Watch the full video.

How We Can Help

Protera Health is the country’s leading Upstream Utilization Management company for musculoskeletal conditions. We help health plans lower costs while improving member health outcomes and satisfaction ratings.

If your health plan is ready to shift utilization management upstream, please schedule a demo with our team or sign up for our mailing list to receive exclusive content and event invitations.

DOWNLOAD PDF
BACK TO ARTICLES